Mercato Raises $26M in Series A Funding Led by Velvet Ventures

Mercato a platform that connects independent grocery stores with local consumers, has recently announced raising $26 million in Series A funding. The funding round was led by Velvet Ventures, a New York-based venture capital firm, and included participation from several other investors. This latest round of funding brings Mercato’s total funding to date to over $34 million.

Expressed excitement about the funding and the opportunities it will provide the company, stating, “This funding will enable us to continue to expand our platform and provide even more independent grocers with the tools and resources they need to compete in the online grocery space.”

TechCrunch Reports on Mercato’s Growth and Expansion Plans

TechCrunch, a popular technology news website, recently published an article discussing mercato 26m velvet venturespereztechcrunch
growth and expansion plans. The article highlighted Mercato’s success in helping independent grocers adapt to the changing retail landscape, stating that the platform “provides a turnkey e-commerce solution, complete with last-mile delivery logistics, to small and medium-sized grocers who otherwise may not have the resources to set up an online store.”

The article also discussed Mercato’s plans for future expansion, including the company’s goal of partnering with more than 10,000 independent grocers in the next few years. With the recent funding round, Mercato 26m velvet venturespereztechcrunch
is well-positioned to achieve this goal and continue its rapid growth in the online grocery space.

The Importance of Supporting Independent Grocers

mercato 26m velvet venturespereztechcrunch
and growth are a testament to the importance of supporting independent grocers in the current retail landscape. As large retailers like Amazon and Walmart continue to dominate the online grocery space, it can be challenging for smaller, independent grocers to compete.

However, by providing these grocers with the tools and resources they need to succeed online, platforms like Mercato are helping to level the playing field and ensure that consumers have access to a diverse range of grocery options. Supporting independent grocers not only benefits these small businesses but also helps to promote a more competitive and diverse retail landscape overall.


Mercato’s recent funding round and plans for expansion are exciting developments in the online grocery space. By supporting independent grocers and providing them with the tools they need to compete online, Mercato is helping to promote a more diverse and competitive retail landscape. As the company continues to grow and expand, it will be interesting to see how it impacts the online grocery industry and the consumers who rely on these services.

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